Field Research

After the initial problem statement was decided, I did a field research to Amanora Town Centre, Pune (A shopping mall), focusing mainly on branded retail outlets (Marks&Spencer, Nike) and also multi brand stores (Central, Mochi). Here's my schedule:

After talking to the respective representatives of each stores, here are a few conclusions and categorizations that I have made regarding my problem statement:

Segregation of space in a retail store

A rough idea about how footwear is arranged in storage racks

I also got into thinking about different packaging of footwear, what if it isn't the regular box-shaped? Would it fit the metal racks then? 

After categorizing the information collected through my field research, I did further mind mapping to get a clearer view about the desk research I'm going to do next.

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What next: Desk research into details of storage (racks, sizes, types) and security (tags, EAS, RFID)

Storage - Initial problem statement

The initial area of interest that I took up is Storage. Storage, according to Wikipedia, may refer to Storage of goods as a warehouse or a self-storage unit or Information storage. I chose physical storage and tried to think of how is it important, where is it generally used and what are the problems associated with it

Looking through various aspects of storage, the words I picked out were - Retail Store, Rent and No space to sacrifice.

Following the mind mapping procedure, the key words were looked into and combined to form an initial problem statement:

Storage management in footwear retail stores.

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Further explorations and illustrations will be up in the next post along with a field research regarding the problem statement.

Introduction to a design process

This blog is all about the progress of my foundation year project at MITID for the course - Design Process. The course basically revolves around exploring how a design is finally put to use. There are several stages it goes through and also how the need to design something is found and ideated.
The basic design process that I will be following is:

This process will obviously be altered according to the problem statement that I choose and how I go about it.